experience
HIGH PROFILE BRAVO TV Personality
Executive Assistant / Social Media Manager, Feb. 2024 - Present
Coordinate travel, accommodations, and schedules for significant media events
Negotiate deals and contracts for business partnerships
Oversee the creation and social media management for high profile Bravo TV talent
Collaborate closely with the talent's PR team to strategically curate their personal brand
Achieved a growth in the talent's Instagram following from 577,000 to 678,000 within six months
KIM FLASHNER DESIGN GROUP
Website Designer, March 2024 - June 2024
Designed and developed an updated interior design website, utilizing design features and showcasing past work to significantly increase sales
WADDLE MEAL PLAN APP
Chief Marketing Officer / Co-Founder, Apr. 2020 - June 2023
Designed the company's operational blueprint, including its core business model
Developed a comprehensive marketing strategy and A/B tests to promote the company's services
Consistently tracked KPIs to ensure we were hitting our marketing and paid advertisement goals
Raised over $210,000 in funding and facilitated over $400,000 in system transactions
Acquired 1,200+ app users and 40 client accounts the first academic year at the University of Oregon
Communicated ROA expectations with investors and board of advisors
Managed and trained 30 team members using Google Suite systems
OREGON INNOVATION CHALLENGE
Marketing & Brand Director / Founding Member, Sept. 2022 - June 2023
Developed an accelerator program aimed at supporting university students pursuing start-up ventures or socially impactful projects
Acquired 200+ participating members in the first year and raised $1,500,000 in funding opportunities
Worked directly with a student-run advertising agency to develop the company's brand and media strategies
Allocated more than $125,000 to support 16 student projects
OREGON ACCELERATOR AGENCY
Strategist / Client Communications, Jan. 2023 - June 2023
Leveraged social media platforms and emerging trends to create opportunities for student-athletes
Developed brand and media strategies, enabling student-athletes to design a compelling brand for their Name, Image, and Likeness (NIL)
Created and monitored performance marketing objectives for student-athlete NIL deals and partnerships
LUNDQUIST COLLEGE OF BUSINESS - UNIVERSITY OF OREGON
Entrepreneur Advisor, Sept. 2021 - Aug. 2022
Acted as a liaison between the entrepreneurship department's faculty and students for guidance
Conducted mentoring sessions for 200+ students to provide direction on launching their new ventures
CASON COUTURE BOUTIQUE
Media Planner, April 2017 - Jan. 2020
Designed and organized the company's Shopify website for a better user experience
Managed social media accounts to promote product line
Directed multiple fashion shows with the company for charity leagues throughout Orange County, CA
EDUCATION
UNIVERSITY OF OREGON
B.S. Business Administration
Minor in Multi Media
DIVISION 1 BEACH VOLLEYBALL
AWARDS
Startup of the Year
Provost's Innovation Challenge Finalists
Portland Innovators Under 25
Spark Grant Winners
New Venture of the Year
RAINmaker Grant
Semi-finalist, Princeton Tiger Launch Competition
SKILLS
HARD
Adobe Creative Cloud
MS Office Suite
Google Analytics
Canva
CapCut
Social Media Management:
Instagram
Facebook
Tik Tok
Youtube
LinkedIn
Pinterest
SOFT
Effective storyteller
Self-starter
Detailed planner